How to Leverage Twitter for Fun & Profit

This Friday, we are going to talk about Twitter with the local Ithaca, NY chapter of the National Association of Professional Women (for more details and tickets, click here).

Twitter is our favorite social content distribution channel.

Twitter is fast, fun, vibrant and, seemingly, uncomplicated (unlike Facebook or LinkedIn, you can UnFollow, or not Follow Back a brand or person and it’s not personal).

But all the things that make Twitter intriguing and my favorite channel for the ADHD generation, these traits have also made the channel a dangerous one for people and brands who lack self-awareness, self-control or self-esteem.

This creates an interesting intersection between storytelling, neurocognition and emotional manipulation.

We’ll answer all those questions tonight, so if you’re in the Ithaca area, please, stop on by, say “hello” and let us shake your hand.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/

HIT Piece 07.22.2014

I haunt bookstores, seeking the rarest of items.

A muscular, fictional novel (not a genre title) that can be marketed to and for men.

You know, those people that work in the United States, but statistically speaking don’t read nearly as much as young adults and women.

Genre titles are great, don’t get me wrong, but I’m not looking for the next James Patterson, John Grisham, Lee Child or Dean Koontz.

I’m looking for the writer of novels about men (with women and children, of course), and the modern male experience, that is going to draw men into the bookstore, and onto the tablet device.

And away from the video game, film, tv, and outdoor sports industries.

-Peace Be With You All-

Jesan Sorrells, MA

Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/

Masculinity in Conflict-#ElliotRodger’s Edition

Another day, another mass shooting by a disaffected, young Caucasian male, and another day of the aftermath.

Not to be flip, but we have blogged about the importance of work, the damaging effects of envy and the nature of male violence before.

Because, unfortunately, this has happened before.

Now, we don’t know the killer’s mental health history, or deep family history, or life history, but a few things are clear:

He was sexually frustrated
He was envious of those around him
He was 22 years old

Conflict occurs when there is a deep disagreement between two sides of an issue about something that matters.

Conflict continues when there is no resolution—or reconciliation—for that disagreement and thus no opportunity for catharsis.

We have blogged before about the solution to all of this, and its men.

Not changing the culture.
Not blaming the use of guns.
Not tearing down our already limited, mental health system.
Not taking to Twitter.

Because, as necessary as all of those conversations may be, it is no substitute for grown, adult, emotionally literate, responsible men taking responsibility for their lives, their wives, their children and their communities.

And men must step up and do this, if conflicts (which begin internally and explode externally) such as the one that Eliot Rodger was clearly suffering from, will abate.

Because misogyny, anger, self-righteousness, envy, jealousy all start in the home.

-Peace Be With You All-