[Podcast] Earbud_U, Season Three, Episode #10 – Cinnie Noble, Mediator, Conflict Coach, Social Worker, Entrepreneur, Lawyer, and Pioneering Conflict Coach
Brand building is not easy, particularly in a world where peace building and brand building are not often associated with each other. But our guest today has figured out a way around that problem, by slowly and surely doing the things that matter.
I’ve been reading a lot of books about advertising, writing copy, and philosophies on how to embed a marketing message deep inside a consumer’s mind. But for the professional peace builder, brand building, advertising, and on and on seem overwhelming at best.
I even talked to a person last week who’s a corporate trainer in a different space, who when I mentioned my passion for marketing, she threw up her hands in disgust.
But one of the ways to overwhelm the advertising heebie-jeebies, is to build your peace business in the way that Cinnie did: with aplomb, intentionality, and care. She has been able to build a brand that has influenced many people: leaders, managers and clients.
But she has also managed to be industry facing and has challenged people in her industry to evolve tools and products that have helped mediators expand beyond just mediation and toward developing products that can serve as early stage interventions, instead of struggling to manage late stage interventions.
Co-creating a relationship around things that matter is part and parcel of the language of coaching. So is the CINERGY® Model that Cinnie came up with.
But for our field, co-creating a relationship with the incremental brand building practices that Cinnie has pioneered is about the future of the field.
Check out all the ways below to connect with Cinnie today:
Cinnie’s Twitter: https://twitter.com/cinergycoaching
Cinnie’s Facebook: https://www.facebook.com/cinnie.noble
Cinnie on LinkedIn: https://ca.linkedin.com/in/cinnienoble
Cinnie’s Books on Amazon:
- Conflict Management Coaching: http://www.amazon.com/Conflict-Management-Coaching-CINERGY-Model/dp/0987739409
- Conflict Mastery Questions: http://www.amazon.com/Conflict-Mastery-Questions-Guide-You/dp/0987739417/