How The World Sees Jesan Sorrells

I’ve always had trouble “fitting in” with organizations.

I deliver pioneering, irreverent, entrepreneurial ideas and solutions for my clients in corporations, nonprofit organizations and even to individual clients.

#BuildingForTheFutureSelfie

I’ve taken Strengthsquest and MBTI and I know how I see the world. And, I’ve often been given insight (some would call it “feedback”) from others who have seen how I interact with the world. My approach to ideas and processes in organizations for which I have worked has been described as:

Scary
Overbearing
Sucking all the air out of the room

Sally Hogshead, and the Fascination Advantage assessment has changed all of that for me.

I found out that the world views me as a Maverick Leader. I am seen as pioneering, irreverent, and entrepreneurial.

Meaning, others think that I lead with unconventional ideas, propose new directions and believe that higher goals can be achieved in any project. Which gives me those three new words:

Pioneering
Irreverent
Entrepreneurial

Now, according to the assessment, I am also seen as being a sharp wit, creative and able to stay on track (my wife would say “doggedly”) when others peter out or lose interest in a project or direction.

Now, there’s a way to wrap all of this up into one package, and that’s through developing my Anthem.

So, here goes:

I deliver pioneering, irreverent, entrepreneurial ideas and solutions for my clients in corporations, nonprofit organizations and even to individual clients.

Bold. Unconventional. Reaching higher.

I like the sound of that.

The greatest gift you can give someone is to show them their own highest value. I’m going to give that to you. Use the code BL-JSorrells79 to take Sally Hogshead’s Fascination Advantage Assessment ($37 value) for free!

This is a special, limited-time promotion for her new book How the World Sees You.

When you take the assessment using BL-JSorrells79, you’ll get a unique code to share with your audience as well!

This offer expires July 25. Act now!

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/

How the World Sees Bobbie Nabinger

Let me tell you about Bobbie Nabinger.

Bobbie has a background in the financial services industry and her entrepreneurial spirit has made her money and provided for her needs (and wants as well) for many years.

But, a few years ago, Bobbie began to experience some adversities and some setbacks.

Bobbie being Bobbie, however, she learned from those adverse conditions and has launched a new project recently, designed to reach out to others and to give back some of that entrepreneurial spirit with which she has been imbued.

However, this is just the tip of the iceberg about what makes Bobbie, FASCINATING!

And to prove it, Bobbie read our blog post here and took the Project Fascinate Assessment.

Now, she’s joined the Project Fascinate group on Facebook and she’s beginning to see just how the world sees her, her efforts and how she can leverage that knowledge to help others FASCINATE!

The greatest gift you can give someone is to show them their own highest value. I’m going to give that to you.

Use the code BL-JSorrells79 to take Sally Hogshead’s Fascination Advantage Assessment ($37 value) for free!

This is a special, limited-time promotion for her new book How the World Sees You (which dropped Tuesday, by the way).

When you take the assessment using BL-JSorrells79, you’ll get a unique code to share with your audience as well!

Offer only lasts till July 25. Act now!

-Peace Be With You All-

Loose Lips Sink Workplace Ships

Loose talk is everywhere at work, and it doesn’t matter whether you work in

an open office space
a coworking space
a “traditional” cubical environment

a widely geographically distributed, online, team space,

gossip, rumor, innuendo, and storytelling remain ingrained social traits of human beings.

They appear whenever two or more human beings gather together, and because they are such effective tools for passing information, maintaining the status quo and determining who’s in and who’s out, they are here to stay.

And not just for a minute or a day.

So, in workspaces of the future, expect that the gossip that used to happen face-to-face, to happen much more often via social media, messaging apps and wearable technologies.

Of course, with this change, there will be policy changes and consequences, and more opportunities for those of us who offer the tools to manage and reduce this storytelling and rumor mongering.

Particularly if it comes with a 140 character limit.

-Peace Be With You All-

When Isn’t It About YOU!

This isn’t about me. It’s about YOU.

But then again, when ISN’T it about YOU!

Look, you see yourself one way. The world sees you another way. Very rarely do you have an opportunity to look at yourself through the eyes of the world.

It starts with YOU. It ends with YOU.

Intrigued yet?

Branding expert and leading authority on the science of fascination, Sally Hogshead (@SallyHogshead), is launching her new book How the World Sees You on July 1.

To celebrate all of the new insights she’s learned over the past decade of research, she has started Project Fascination, with a goal to show 100,000 people how their personalities add value.

To do this, she’s given me a special code BL-JSorrells79 to give the first 100 people who use it her Fascination Advantage® assessment for free! This has never been done before, and will only last until July 25!

And the best part is – they want this to be a chain reaction. So when you take the assessment using BL-JSorrells79, you’ll receive 100 assessments to share with your circle for free too! That’s $3700 of free market research at your fingertips!

So how do you take the assessment? Simple.

Go to www.HowTheWorldSeesYou.com/You and use code BL-JSorrells79.
Once you’ve taken the assessment, Sally’s team will load 100 assessments into your new account. Rinse and repeat.

That’s it.

Now you’re ready to discover how your personality is custom built for certain situations, and which situations you should learn to avoid.

And it only takes 5 minutes (you can even do it on your phone).

28 questions. 5 minutes. A whole new way to communicate.

Remember, the best way to empower someone is to show them their own highest value.

Our goal together is to show people the very best of themselves – the qualities that makes them more successful, more authentic, and more fascinating.

Remember that your code will expire July 25. Don’t let this $3700 value go to waste. Take the assessment today and encourage your friends and followers to do the same to do the same.

Your Fascination Advantage Report is the first big step into knowing how your personality can be heard and remembered in an overcrowded market. And sharing the assessment will help others do the same. Find everything you need to put this knowledge into practice with your co-workers, close friends and significant other in Sally’s new book, How the World Sees You.

-Peace Be With You All-

Too Clever For Our Own Good: How The Third Person Effect Makes Us Vulnerable To Persuasion Techniques

This guest post is written by David James Bawden. David James is an up and coming Marketing Assistant at SPL International. His ideas on content marketing and perspectives are his own and do not necessarily represent those of SPL International. Follow him on Twitter and read his blog at http://doingthingsdigitally.com/

How easily do you find yourself persuaded by adverts? When lynx tells you that their new deodorant will have women flocking to you do you feel a sudden need to rush out to buy lynx? Or do you find yourself wondering who these obvious sales techniques actually work on? Insulted that the company running the advert thinks so little of your intelligence?

This reaction, thinking that adverts influence the intangible ‘other’ more than they influence yourself is known as the third person principal and it actually makes you dangerously susceptible to persuasion techniques.

Psychological studies have shown that when watching an advert proven to be highly persuasive to them, people have dismissed the effect on themselves but said they believe that the advert would be persuasive to ‘other people’.

This effect is amplified when the person sees the subject as being of little or no relevance to themselves meaning you are more likely to be influenced when forced to think about something you previously had no interest in.

Clearly there is a danger here. By dismissing an adverts power to persuade out of hand we are making ourselves more open to the message that advert is trying to get across. Instead of looking down on the none existent ‘others’ we should be more aware of how marketing messages affect us and understand exactly what power they have to influence us.

David James Bawden

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/
HSCT’s website: http://www.hsconsultingandtraining.com

[Opinion] 3 Routes to Get on The Cover of Fast Company

In our entrepreneurial journey we have found that there are only three kinds of entrepreneurs:

Those that have money
Those that have no money
Those that have more guts than money.

If you are in the third category, and you self-identify as a member of a minority group in this country, and you don’t see anyone who looks like you gracing the covers of Fast Company or Inc., then you owe it to yourself to try building something that you own yourself.

Look, an entrepreneur is a person who sees and established model, builds a better model, hustles tirelessly to break the old model with the new model, and then, once the new model is built up, moves onto break another model.

In the high tech start-up world, this is cleverly called “disrupting.”

And if the “traditional” minority success model you’re breaking involves acting/singing/ dancing/sports or any of the “traditional” models to minority success, then breaking that model might be the greatest social entrepreneurship ever.

After all, we started (and we continue) with more guts than money.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: jsorrells@hsconsultingandtraining.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: https://www.twitter.com/Sorrells79
LinkedIn:https://www.linkedin.com/in/jesansorrells/

[Opinion] Google’s Glass Problem is Your Problem Too

There’s currently no compelling reason for us to buy Google Glass.

There’s also no compelling reason (beyond the SEO game) for us to be involved in Google+.

There’s no compelling reason because the guys out at Mountain View haven’t given us one, other than the fact that they currently own all of Internet search worth talking about.

But, as the attention of the world shifts to mobile phone use, apps matter more than search, and Google will have one less compelling reason for us to be involved with them.

The utility of search, mobile, and even wearables is based upon the idea of resolving a need or a want that the customer has and then making the solution so attractive that we can’t help but use it.

However, as the web has matured, Google hasn’t and the utility of wearables really comes down to third party data gathering about users’ behaviors, antics and actions.

The much more compelling reason for us to buy Google Glass—or any other wearable—will be answered, not by Google, or Yahoo, or even Facebook, but by Big Data advocates and privacy hawks.

-Peace Be With You All-

A Bon Mot

Imagine if the entire Internet were encased inside the boundaries of the United States.

Now imagine that all the original search engines, the ones that were around before the dotcom bubble, are in an area the size of the original 13 colonies, arrayed along a watery coastline.

Now imagine further, Google, Facebook, Twitter, Pinterest, Foursquare, Instagram, YouTube and all the rest, a geographical states, crammed in between the original 13 and the “Appalachian Mountains.”

Now imagine the rest of the country of the United States before the Louisiana Purchase being totally empty and wild.

THAT’S what the entire Internet is right now.

And instead of it being crammed into the boundaries of the continental United States, the virtual real estate of the Internet goes on infinitely.

So, go West.

Be crazy.

Build something—an idea, a strategy, a platform, a city—out there, that all the folks “back East” will marvel at.

-Peace Be With You All-

Jesan Sorrells, MA

Principal Conflict Engagement Consultant

Human Services Consulting and Training (HSCT)

Email HSCT: hsconsultingandtraining@gmail.com

Facebook: https://www.facebook.com/HSConsultingandTraining

Twitter: www.twitter.com/Sorrells79

LinkedIn:www.linkedin.com/in/jesansorrells/

Wisdom in the Machine

When the astronaut Dave powers down the rebellious HAL 9000 computer in 2001: A Space Odyssey, and more recently in the 2013 film, Her, starring Joaquin Phoenix, we determine through pop culture, what machine “death” looks–and feels–like.

The fact of murder comes from the fact of life and ideas and philosophies that we have as individual humans–and collective societies–about what traits constitute life.

In the case of a machine, we here at HSCT take the position that a machine cannot overcome the limitations of its creator.

Life is defined, not only by self-sustaining processes (we were asked while writing this post, if it would be murder to power down a machine created by another machine) but also by wisdom that is attained through life experience.

The crux of wisdom lies at the intersection of common sense, insight and understanding.

HAL 9000 may have had one, or even two, of those things—such as insight and understanding—but “he” (see how we anthropomorphized an inanimate object there) lacked the third trait in spades: common sense.

Just like Skynet in Terminator or the machines and computer programming networks of The Matrix, HAL 9000 was unable to negotiate in good faith with his creator.

“He” made an “all or nothing” decision about Dave’s presence, Dave’s mission and Dave’s motives and then took extreme action.

The same way that the machines did in The Matrix and Terminator.

The ability to negotiate with others in good faith, and to honor those agreements, is a human trait based in knowledge, experience, common sense and insight, not just a happy byproduct of a conscious mind.

And until machines have the ability to negotiate with, not only their environments in the rudest sense of the term, but also with their creators, we should feel free to power them up—or down—at our will.

After all, our Creator does the same thing.

Right?

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: jsorrells@hsconsultingandtraining.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/

“Opt-In” Networking

From banner ads that boast a .01% click-through rate to YouTube videos that offer the opportunity to “Skip This Ad” in 5…4…3…2…1…, interruptive marketing is becoming more and more desperate to get eyeballs onto content that isn’t interesting, engaging or intriguing.

How does that fact tie in with stalled job searches in a country with a labor force participation rate at around 60% and 92 million people not working?

Well, the bad news is that employers have HR departments made up of people and even they are becoming wiser to the interruptive tricks of the job search trade.

So, networking becomes more about developing relationships and seemingly menial work done well, rather than about being interruptive with a resume, cover letter and references.

How do you develop relationships with employers before they want to hire you?

You don’t.

You develop yourself first.

You volunteer at the local soup kitchen.

You shovel the old lady’s driveway next door.

You get up off the couch and start a blog, a Twitter account or a really interesting YouTube channel.

You take the part-time job that is “below you,” for minimum wage and perform at it like it’s the greatest full-time work you’ve ever had.

In a world where the hidden “opt-out” is becoming increasingly the “norm,” allowing others—particularly others with jobs, cash and referrals to throw around—to “opt-in” to you, by showcasing what you do, is the only way to go to get to where you want to be.

Otherwise, your resume is going in the HR trash bin faster than you can click on the “Skip Ad” now button on the bottom right hand side of your favorite YouTube video.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/