Authentic Teaching

Authenticity has become synonymous with credibility.

Consistency has become the new currency.

Yet, in the world of content development (and the entrepreneurial base that it begins from), the “old” rules of marketing, advertising and sales still apply:

The audience doesn’t really care what you know; they only care about what you can teach them.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/

How to Solve the National Deficit

The national deficit is a problem.

It erodes faith in institutions that should be acting in good faith to bind us together.

The deficit creates artificial conflicts with real consequences, and separation with real differences.

The deficit decreases national, regional and local credibility of elected, appointed and promoted leaders and serves to further deepen the chasm between those who are clever enough to pay attention to the game from those who still watch American Idol.

Some people opine that “We’ve always had this deficit,” or “It’s always been this way,” but that doesn’t mean that we shouldn’t take the necessary hard steps to reduce our deficit.

Some of those steps require hard self-analysis and the courage to tear down old, institutional structures and to erect new ones.

The national trust deficit is a huge problem.

-Peace Be With You All-

HIT Piece 07.29.14

Things I heard at work:

“How can you keep working there with what they pay you?”

“What are you doing wasting your time there?”

“You’re too smart to be working there.”

“The problem with you is that you always took this place more seriously than I ever did.”

I agree.

That’s four of several hundred reasons that I don’t work there any more.

-Peace Be With You All-

How to Make A Difference

We here at HSCT work diligently to increase self-awareness, self-worth and self-esteem through the imparting of information, tactics and strategies for engaging with conflict effectively.

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This doesn’t always work though.

Particularly when the majority of the 350-1000 words per minute that on average cascade through a human being’s neocortex are overwhelmingly negative.

Particularly when this corrosive self-talk is focused inexorably on negative evaluations of others, negative evaluations of circumstances and negative evaluations of past experiences.

The tonic of self-awareness, positive self-talk and strong self-esteem consisting of tactics and strategies can only come from the outside.

The difference has to come from inside of you.

-Peace Be With You All-

Jesan Sorrells, MA

Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: www.twitter.com/Sorrells79
LinkedIn: www.linkedin.com/in/jesansorrells/

Scarcity is a Lie

Human beings have trouble engaging with conflict effectively, from the schoolhouse to the workhouse.

Well, the “workhouse” doesn’t exist anymore, but you get my meaning.

In a world of scarcity, conflict engagement is incredibly difficult, primarily because we tend to view our resources (i.e. time, emotions, money, etc., etc., etc.) as limited.

We tend to approach conflicts in our lives from an inadequacy fueled, poverty based mindset that views the future as scary, the past as dominant and today as a mere distraction.

This leads to people avoiding conflicts regularly.
This leads to people confronting conflicts badly and ineffectively.
This leads to people being confounded by conflicts genuinely.

This also creates a reality for people in conflict that causes them to believe that they solve conflicts well (they don’t) or that they don’t have any conflicts in their lives (they do).

The other side effect of a poverty based mindset around conflicts involves being pushed– through experiencing repeated conflict situations–toward trauma and dysfunction, before seeking professional help.

Trauma. Dysfunction. Poverty. Scarcity.

Engaging with conflict effectively requires a shift in psychology, designed to view resources as abundant, other people as partners and conflict situations as temporary moments in time, rather than permanent states of being.

-Peace Be With You All-

Jesan Sorrells, MA

Navigating the Employer Market

Due to wage and price controls instituted in the 1930’s and 1940’s, employer sponsored health benefits (and other “bonuses”) became popular as a way to guarantee full-time labor force participation and employee loyalty.

Now, however, the option of offering “healthcare as a benefit” has been effectively removed from the employer/employee discussion.

Plus, work has changed dramatically with the rise of temporary work, part-time work, and—of course—the ever expanding internship.

If you’re an employer of any kind, the question becomes:

“How much should I invest in my part-time workforce?”

Traditionally, the answer to that question has been:

“Minimal to nothing.”

The real question for the remainder of this century should be:

“How do I—as an employer—engender loyalty and work ethic in my part-time, side hustling, web connected, virtual currency using, workforce of the future?”

Or…

Employers can continue to believe that an “employer’s market” will somehow, Frederick W. Taylor-like, continue on.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email: hsconsultingandtraining@gmail.com
Twitter: www.twitter.com/Sorrells79
Facebook: https://www.facebook.com/HSConsultingandTraining
LinkedIn: www.linkedin.com/in/jesansorrells/

Change The World

The greatest gift you can give someone is to show them their own highest value.

I’m going to give that to you. Use the code BL-JSorrells79 to take Sally Hogshead’s Fascination Advantage Assessment ($37 value) for free!

This is a special, limited-time promotion for her new book How the World Sees You (which dropped a couple of weeks ago, by the way).

When you take the assessment using BL-JSorrells79, you’ll get a unique code to share with your audience as well!

Offer only lasts till July 25. Act now!

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/

HIT Piece 07.22.2014

I haunt bookstores, seeking the rarest of items.

A muscular, fictional novel (not a genre title) that can be marketed to and for men.

You know, those people that work in the United States, but statistically speaking don’t read nearly as much as young adults and women.

Genre titles are great, don’t get me wrong, but I’m not looking for the next James Patterson, John Grisham, Lee Child or Dean Koontz.

I’m looking for the writer of novels about men (with women and children, of course), and the modern male experience, that is going to draw men into the bookstore, and onto the tablet device.

And away from the video game, film, tv, and outdoor sports industries.

-Peace Be With You All-

Jesan Sorrells, MA

Advertising Drowning

These days, advertising is flashy, interruptive, and mostly tuned out by an organization’s target audience.

Sales are harder because the distance from initial engagement to close has never been more tenuous.

Marketing, ironically enough, is easier than ever before because the tools for creativity, engagement and growth have never been more accessible than they are right now.

The individuals, organizations, associations and corporations that get this are thriving.

Those that don’t are either treading water—or are drowned already and don’t even know it.

-Peace Be With You All-

Jesan Sorrells, MA
Principal Conflict Engagement Consultant
Human Services Consulting and Training (HSCT)
Email HSCT: hsconsultingandtraining@gmail.com
Facebook: https://www.facebook.com/HSConsultingandTraining
Twitter: http://www.twitter.com/Sorrells79
LinkedIn: http://www.linkedin.com/in/jesansorrells/

Be My Guest

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